Wednesday, April 17, 2013

Motorola to Build “Unadulterated” Android Phones

Motorola is said to be developing a line of phones that offer barebones build of Android on a form factor that can be easily used with one hand.

The news comes from PC Mag’s interview with Motorola’s chief of design Jim Wicks who said that the phones that the company is currently developing are the result of their collaboration and influence from Google who acquired the company for a reported $12.5 billion.


According to Wicks, the development of these “unadulterated Android phones” is focused on getting these devices as bloatware-free and as close to the stock version of Android as possible. Design-wise, Motorola plans to make these phones shock and drop resistant as well as reducing the amount of bezel in the display for an almost edge-to-edge type of screen.

Motorola will also reduce the footprint of these new phones and will move away from the production of phablets and instead will focus on creating devices that are “Just the right size” and those that can be conveniently operated in one hand. Moreover, the company has expressed its intentions to build phones with customer experience in mind rather than competing with other brands in terms of hardware specs, a move that HTC employed in its Facebook Home-powered HTC First.


Having said this, it may be a safe bet that these phones are not part of the previously rumoured Motorola X phones. Nevertheless, having these pure Android phones in Motorola’s line-up maybe the company’s best chance in getting back its former glory as a premiere mobile phone manufacturer because as some would say, less is more.   
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